99exch Review 2024: Features, Security, and How to Get Started
In the rapidly evolving world of online trading, 99exch has positioned itself as a versatile hub for both seasoned investors and newcomers. Launched just a few years ago, the platform promises a blend of modern technology, robust security, and a suite of tools designed to simplify market participation. This article delves deep into what makes 99exch stand out, evaluates its core features, examines the safety measures in place, and offers a step‑by‑step guide on how you can start trading today.
Table of Contents
- Platform Overview
- Key Features and Tools
- Security and Compliance
- User Experience & Mobile App
- 99exch vs. Competitors
- Getting Started: Registration and First Trade
- Frequently Asked Questions
- Conclusion
Platform Overview
99exch is a full‑service online brokerage that caters primarily to the Indian market. It offers equity trading, derivatives, commodities, and a range of mutual fund products. The platform is regulated by the Securities and Exchange Board of India (SEBI), ensuring that it adheres to the strict financial standards set for Indian brokerages.
What differentiates 99exch from older, more established players is its focus on a clean, intuitive interface combined with low brokerage fees. Additionally, the firm has partnered with several third‑party education portals, providing users with webinars, tutorials, and market analysis, fostering a community of informed traders.
Key Features and Tools
1. Multi‑Asset Trading
Whether you are interested in equities, futures, options, or commodity contracts, 99exch consolidates all asset classes under a single login. This multi‑asset approach enables portfolio diversification without the need to juggle multiple accounts.
2. Advanced Charting Suite
Built on the latest HTML5 technology, the charting engine supplies over 200 technical indicators, customizable time‑frames, and real‑time data streaming. Users can save chart templates, draw trend lines, and set up alerts for price movements.
3. Algorithmic Trading API
For algorithmic traders, 99exch provides a RESTful API that supports order placement, portfolio monitoring, and real‑time market data retrieval. Documentation is comprehensive, and the API is available in Python, Java, and Node.js, making it accessible for a wide range of developers.
4. Research Hub
The Research Hub aggregates market news from Bloomberg, Reuters, and Indian financial news agencies. It also features analyst reports, earnings calendars, and a curated list of high‑potential stocks updated daily.
5. Education and Community
In collaboration with reputable educational portals, 99exch offers free webinars, video tutorials, and a community forum where members can discuss strategies, share ideas, and seek guidance from experienced mentors.
Security and Compliance
Security is paramount in the brokerage industry, and 99exch takes a layered approach:
- Two‑Factor Authentication (2FA): Mandatory 2FA via OTP or authenticator apps protects login credentials.
- Data Encryption: All data transmitted between the user’s device and the platform is encrypted using TLS 1.3.
- Cold Storage for Funds: The majority of client funds are held in offline cold wallets, reducing exposure to cyber‑theft.
- Regulatory Oversight: As a SEBI‑registered broker, 99exch complies with KYC (Know Your Customer) and AML (Anti‑Money Laundering) regulations, ensuring a transparent and legally compliant operating environment.
User Experience & Mobile App
The 99exch web portal is built with responsive design principles, meaning it adjusts seamlessly across desktops, tablets, and smartphones. The navigation bar groups essential functions—Portfolio, Market Watch, Orders, and Research—so users can quickly access what they need.
Mobile App
Available for both Android and iOS, the 99exch mobile app mirrors the desktop experience. Users can place trades with a single tap, set price alerts, and monitor real‑time P&L. The app also includes a “Quick Trade” feature that lets traders execute pre‑defined orders without navigating through multiple screens.
Customer Support
Support is reachable via 24/7 live chat, email, and a toll‑free number. The platform boasts an average response time of under two minutes for chat queries—a benchmark that exceeds many competitors.
99exch vs. Competitors
To understand 99exch’s positioning, let’s compare it with two other popular portals: https://lotus3655.in/ and https://reddibookwin.co.in/login/. The table below highlights key differentiators:
| Feature | 99exch | https://lotus3655.in/ | https://reddibookwin.co.in/login/ |
|---|---|---|---|
| Brokerage (Equity) | ₹10 per trade | ₹15 per trade | ₹12 per trade |
| Derivatives Brokerage | 0.02% of contract value | 0.025% of contract value | 0.02% of contract value |
| API Access | Yes (REST) | No | Limited (Webhooks) |
| Mobile App Rating | 4.6 (Google Play) | 4.2 (Google Play) | 4.3 (Google Play) |
| Research Hub | Integrated, daily updates | Third‑party links only | Basic news feed |
| Customer Support | Live chat 24/7 | Business hours only | Email only |
The comparison illustrates that while all three platforms offer core trading capabilities, 99exch excels in cost efficiency, technology integration, and customer service.
Getting Started: Registration and First Trade
Step 1: Create Your Account
- Visit the official login page at 99exch.
- Click “Sign Up” and fill in personal details: full name, mobile number, email ID, and PAN number for KYC.
- Upload scanned copies of your PAN card, Aadhaar card, and a recent photograph.
- Complete the e‑KYC verification; you’ll receive an OTP on your registered mobile number.
Step 2: Link Your Bank Account
After KYC approval (usually within 24‑48 hours), navigate to the “Funds” section. Provide your bank account details (IFSC, account number) to enable fund transfers. All withdrawals undergo a two‑factor verification process for added security.
Step 3: Fund Your Trading Account
Initiate a NEFT/IMPS transfer from your linked bank. The minimum deposit is ₹5,000, though there is no upper limit. Once the funds clear, they appear in your “Margin” balance.
Step 4: Explore the Platform
Take advantage of the free demo mode to familiarize yourself with order types (limit, market, stop‑loss), charting tools, and the research hub. The “Practice” tab allows you to execute trades with virtual money, reducing the learning curve.
Step 5: Place Your First Trade
- Search for a stock or derivative using the “Market Watch” search bar.
- Select “Buy” or “Sell,” set the order type, quantity, and price.
- Review the order summary, then click “Confirm.”
- Monitor the trade in the “Orders” tab; you can modify or cancel pending orders until they are executed.
Step 6: Set Alerts & Automations
Utilize price alerts to stay informed of market moves. If you have programming experience, connect to the API and develop simple algorithmic strategies—perfect for day traders seeking speed and precision.
Frequently Asked Questions
- Is 99exch suitable for beginners? Absolutely. The platform’s clean UI, extensive educational resources, and demo mode make it ideal for novice traders.
- What are the brokerage charges? Equity brokerage starts at ₹10 per trade, while derivatives are charged at 0.02% of contract value.
- Can I trade on weekends? No. Indian stock markets operate Monday through Friday, 9:15 am to 3:30 pm IST. However, the platform offers pre‑market and post‑market data.
- Is my money safe? Yes. Funds are stored in cold wallets, and 99exch follows SEBI‑mandated security protocols, including 2FA and end‑to‑end encryption.
- How do I withdraw funds? Navigate to “Funds → Withdraw,” enter the amount, and confirm via OTP. Withdrawal typically completes within 24 hours.
Conclusion
In an increasingly competitive fintech landscape, 99exch distinguishes itself through a thoughtfully designed platform that balances affordability, advanced tools, and robust security. Whether you are a first‑time investor seeking a reliable entry point, a seasoned trader looking for low‑cost brokerage and API access, or an enthusiast interested in algorithmic strategies, 99exch delivers a comprehensive solution.
By maintaining compliance with SEBI regulations, offering 24/7 customer support, and continuously expanding its educational initiatives, 99exch fosters a trustworthy environment for market participation. As the platform evolves, users can anticipate further enhancements—such as AI‑driven insights and expanded asset classes—that will keep it at the forefront of the Indian trading ecosystem.
Ready to explore the world of online trading? Visit the official login page at 99exch, complete the quick registration process, and start your investment journey today.







